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Marketing
December 11, 2021

Making Your Rental Property Stand Out in a Competitive Market

There are roughly 20 million rental properties and 48.2 million individual units in the United States. There are tons of people who have realized that investing in real estate is a wonderful way to make money. With this many options out there for renters, you have to know how to stand out amongst the crowd to really see your properties gain success.

So, how do you get your rental to stand out in a competitive market? Read on to find tips for landlords on how to make this happen!

Curb Appeal

You can pull out all the stops on the inside of your rental but fall short on the outside. Renters will be extra impressed if they are proud of what their home looks like on the outside. Not many rentals are taking advantage of this selling point!

By simply keeping the outside updated and clean you can add that fresh feeling. Try planting some seasonal flowers or shrubbery to give the place life and color.

Renovations and Updates

Even when you don't have someone living in the property, you need to keep up with it to ensure that it stays in tip-top shape. In addition, consider renovating a rental property that has gone far too long without any updates.

Even if you aren't interested in updating the entire kitchen, be sure to fix the small things. That means the faulty drawer is getting fixed finally! These small annoying little details can make a world of difference.

Staging

When you are listing your rental, you may want to think about staging it. A professional staging company can utilize the perfect home decor to highlight the best parts of the property. They can also mask the drawbacks to make it more appealing and homey.

If you have considered rental property management, they may be able to help you with this too.

Professional Photography

Professional photography is incredibly important when it comes to standing out in a competitive rental market. There are too many listings out there that get completely overlooked because they failed to capture the property.

Quality photography gives a professional impression to renters. It also helps to highlight the best parts of the property. Many potential renters won't even give your listing the time of day if they can't get a good idea of what to expect from the photos.

Seattle Property Management

Secure Property

Home security is something that again, landlords haven't taken advantage of yet. This is a solution that not only makes you stand out but it protects your tenants and your investment.

There were 2.5 million burglaries in the United States in 2017! Your tenants will feel much more secure and safe about moving into a new area and home. Your property will have a higher degree of protection from potential break-ins.

Full-Service Property Management

With a trusted property management company, you'll be able to sit back and let them do the work. These experts know the market and trends that will help you get your place rented in a safe and easy way.

Stand Out in a Competitive Market

These simple tips can help your rental property stand out in a competitive market. For those who are looking to rent, there are some things that you can deliver for a small price that will really wow them.

Do you need help with your rental property? Contact us to find a trusted property manager in Seattle!

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